IOFW-2014... Revolutionising the Fashion World Already

 In India, we have some fashion weeks that gather enough of public focus, but its the time to witness the world's first online shopable Fashion Week IOFW that kick started with a bang yesterday and significantly got added to the fashion conversation.

Infact, I was so enthralled with the show that I almost forgot to share with you all the schedule for the week starting from 25th to 31st July with the detailed events :P
IOFW will launch five individual shows each day at 5 different time slots which are  12 noon, 1:30 pm, 3:00 pm, 4:30 pm and 6:00 pm.

Day 1 (25.07.14) 

The videos for Day 1 include 

models' and photogrphers' auditions,
the Jury for both the genres talking about their expections and experiences,
backstage fun n drama at auditions,
final winners selected in both categories and ofcourse
the concept of 'shopable fashion week' reviewed by participants :)

Day 2 (26.07.14) 

Yet another day of the IOFW brings some colorful clips on an awesome Saturday where stylists express what they feel about color of the season wud be and predict for what their hearts say. We get exclusive makeup tips with detailed elements to cover for that perfect look :) Some backstage drama of the Makeup Artists / Hairstylists n Designers' auditions won't be less spiced  out ;) And the fortunate winners of all three categories will be sharing their feelings about the proud moments in lives on DAY 2.

Day 3 (27.07.14)

Since the Day 1 and Day 2 cover all 5 categories of particpants and captures the winning moments as well, Now what does Day 3 has to show to its audiences !!

Well, Day 3 on a fine Sunday, has to take us on the virtual tour that would actually reveal the extensive action happening backstage before presenting the winning participants on that platform of IOFW.

Not got my point yet?? On Day 3, we get to watch the grooming sessions for all selected winners i.e. the 20 models, 15 designers, 5 makeup artists, 5 hair stylists and 5 fashion photographers on their Looks and Outfits Fittings. I'm all excited to notice the minutest details :P

And then comes the gala time that can make each of us shop for exclusive designer stuff, 

starting from Day 4 onwards...

Day 4 (28.07.14)

Day 4 calls for the launch of 5 exclusive designer collections namely:

Aastha Bahl

ANS by Astha & Siddharth

Dressology by Amit Arora

Threesome

Sidharth K Kakkar

Day 5 (29.07.14)

Day 5 unveils the launch of 5 exclusive designer collections namely:

ILK by Vinita & Shikha

Piquancy

Swagger by Saj

Armaan & Aiman

Timsy & Siddhartha

Day 6 (30.07.14)

Day 6 becomes the launchpad for 5 exclusive designer collections namely:

Azalea by Aditi Gupta

Bhootsavaar by Nitin Bal Chauhan

DIR 69 by Tanu Bagai

Shreya Mistry 

Rajdeep Ranawat 

And here is a sneak peek into the concept of the collections to be launched by two of esteemed designers namely Rajdeep Ranawat and ILK by Vinita and Shikha..

ILK by Vinita & Shikha - Collection Preview

Rajdeep Ranawat - Collection Preview

Day 7 (31.07.14)

Live streaming of the Grand Finale on www.iofw.com directly from the venue of the final event in the presence of two of the Show Stoppers - Ms. Yami Gautam and Mr. Aditya Roy Kapur.

Black Magic or Magic of Black ??

Hey Everyone,

This post is in continuation with my previous post where I expressed my lust for BLACK :P 

1. Blending Passion with Purpose

Taking long business trips frequently becomes a grueling experience at times and arranging rides to and from the location needs massive efforts... On my way to such trips, I usually take time to ponder my thoughts on how to make my business trips almost as relaxing as a vacation. Yup, for this reason only there is an item topping my black lust-list since ages.... thats an automobile marvel, A BUSSINESS VAN in SHINY BLACK that makes everyone feel envious to me ;)

Dealing with business chaos within luxurious yet private surroundings on the road itself, can ease down someone's mental anxiety to greater extent sitting on those ergonomically adapted air-conditioned seats having a word with clients/partners.

 A punch of entertainment can lighten the environment with hi-tech multimedia peripherals on the go. Wow, feeling already on a drive in my dream vehicle ;)

2.  An Obedient Helper

I'd been familiar with AI (Artificial Intelligence) since I did my graduation n honestly felt tantalize to believe that someday we would be proudly operating some human-like devices that is simply going to behave like a genie to follow us without raising its brows.

Thanks to the futuristic robotics that I'm able to add a humanoid robot to my Black wishlist that can contribute in the noble cause of reconnaissance and rescue operations for my country.

3. Unparalleled Beauty of a Musical Masterpiece

 

"Life is like a piano. What you get out of it depends on how you play it." 

Imagine a story being knitted while listening to piano with doors of your eyes closed for the outer world and you will realize godliness taking over you !!

The presence of music unlocks the fullness of our life with its melodious beats tinkling into your ears and not allowing any sorrows touch you :)

4. Soulmate to My Tech-Quench 

Now, Its high time to confess to the world who is keeping me awake till this moment late night :P I know your eyes are looking for its pic ;) You guessed it right!! This drooly gadget took my breath away with its stunning looks features ... Awww, I'm getting madder n crazier every passing moment to touch it, feel it and own it for life long...

5. Light Up My Life

There is nothing as elegant as a modern + classy jet black Chandelier that creates a gentle cascade of light making the place lively and noticable. Though I would prefer to have one with CFL compatibility to save energy for my sweet home ;) But I believe the timeless elegance of a chandelier is sure to lend a special atmosphere anywhere it is placed!

Willing to pen down some more exclusive BLACK items... do share whats on ur wish list :)
(pic courtesy: google.com)


This post is a part of #WhatTheBlack activity at BlogAdda.com

Passionate for everything as long as its in 'BLACK' ..

A young mind of 8, sitting besides me, just expressed his interpretation of BLACK to me saying "mumma, i enjoy seeing dense black, rainy, thunderstorm clouds above my head when they pour happiness on me" :D

How innocently he gave me a quick start for this post !!
BLACK, in all forms, has always been a CHARMER to me... It creates an aura of mystery and intrigue that I enjoy being in. 
Wearing all BLACK feels like wrapped in royal sophistication, whereas a hint of BLACK makeup makes me look sensational n sassy ;)
My BLACK smart phone, desktop n laptop spontaneously invite me closer for a soft touch to them ;)
Those BLACK household stuff never fails to prove itself more efficient in performance ...
And yess!! I remember that long wait of 30-40 days to own my first car only in color BLACK :D
Even though I own so much in BLACK, the list is never ending i believe :P So taking only 5 of them is a task indeed ...
The BLACK BEAUTIES topping my wishlist are...

1. Dark Kitchen

I long for remodelling my kitchen into a black island always... The BLACK interiors and cabinets in a kitchen in contrast with lighter hued walls and counter-tops complimented with natural light coming in definitely sounds luxuriously aesthetic to me.  The splash of bronze in lower portion to do the trick of being jewel of kitchen is apt for fine finish :)

2. Pearls

The alluring beauty of deep midnight BLACK PEARLS never captivated me until my beloved (die hard fan of Bryan Adams) sang for me "Black pearl, yeah, my kinda girl. Just the kind of thing to rock my world."  Though I'm still wondering if he meant to point out my wheatish complexion or wanted to let me know my worth in his life by saying i'm priceless for him ;) But the point is that i'm longing for that seductive, exotic, rare and breathtakingly beautiful gem in BLACK for myself <3

3. Camera

An amateur photographer like me can only dream silly of owning a pro-camera like Canon EOS 5D Mark III :P But photpgraphy is something that lets me be an 'Artistic Me'. The dazzling moments that my eyes love and my soul adores are captured with an exceptionally higher dose of drama with a camera. And the gorgeous beauty like the one shown below will inject unbeatable dynamism in my passion someday :)

 4. Cake:

No celebration is complete without a cake-cutting ceremony, and what if I call "LIFE' itself as a 'CELEBRATION' ;)
Believe it or not; the divine flavour, aroma, texture and wow taste of a dark chocolate cake is the most sinful treat for every cocoa lover like me...infact while writing this, i've already decided to bake one now, coz this is the one in my wishlist always !!

5. Tresses Talk

The real beauty of a woman dwells in her dark tresses that can entangle the heart of her lover in its coils <3 Sounds somewhat poetic and romatic, u see. I'm blessed with nice long, black hair and feel proud like God has carved out a real gem for myself. but I really feel scared imagining myself with gray hair someday. So my wish is to flaunt them for next twenty years more atleast ;) 

This post is a part of #WhatTheBlack activity at BlogAdda.com
(Picture Courtesy: google.com)

Zest For Life - My Supreme Preference....

W. Somerset Maugham once said "It requires the feminine temperament to repeat the same thing three times with unabated zest."

I smiled and my spontaneous thought was like "when each of us is destined to perform one or the other task every single moment, then what's so special in a woman's performance??" The answer lies in the same quote. Its the zeal that we continue showing in all our responsibilities with full strength and force without becoming weaker.

Talking about myself, this zest is sprinkled all over my life when I encounter these lovely happenings....

Angelic Smiles

Those who know me personally would have frequently heard me saying "Share some smiles, Collect some memories" I'm a firm believer of the fact truly. Even I don't mind exchanging a generous, courteous smile with unknown faces I come across walking across the roads, in market or at malls etc. The warm smile on my face not only enhances the beauty of my facial expressions, but leaves a lasting impression in others minds too. 

And imagine, how easily that ice breaks with a loving smile when I'm on a cold-war with my hubby darling ;)

Hey, how can i not mention the divine pleasure that I experience when my junior rewards me with a naughty yet innocent smile proving the fact how cute can these kids look even when tooth-fairy has already taken few of their milk-teeth ;)

My Junior's Smile Adding Zest To My Life Always and My Blog Now

Accolades 'n' Appreciation

There are those self-motivated people who just move on-n-on without someone at their back to provide them a support, but others need a slight push in the form of li'l appreciation or encouraging words. I myself fall in the later category. I feel charged with zesty boost just with a small acknowledgement for my achievements or actions.... be it my kitchen after serving a newly experimented dish, my workplace after covering an event successfully or after learning the first lesson of driving. Motivation is that driver that holds my hand and inspires me to perform zestfully everytime :)

Award of Excellence in Education

  Like-Minded People

Real world is not structured for us to fortunately meet n greet people with similar tastes, opinions, attitudes or interests everytime. We all have clashes with partner, colleagues or friends in our thought process. At times, I strive to have a companion with whom my thoughts might gel-well. So, eventually and luckily when I get to know someone in-n-out and realize "oh,wow! our views are not contradicting"; my heart really jumps with joy saying "here's the zing i needed to pump energy in my life."

thinking about u

Travelling

For me, travelling always comes with a joy of lifetime. I relieve my stress and anxiety of excessively-burdened lifestyle by planning family trips to far away places which are less-travelled by public generally. I always talk a lot for so many days (infact for months) about my travel experiences and the fading charm for life implicitely gets itself reignited in place. And knowing about new traditions, communities, food etc. is definitely icing on the cake.

My trip to Hampi

Reliving the Treasured Moments

I love flipping the pages of my old photo albums as n when I feel nostalgic. The cherished moments spent with family, friends, relatives and even some unplanned random clicks that turned out to be my masterpiece never fail to add that zest in my life. After spending hours with sweet nostalgia, a contented feeling spreads all around to make me feel like a blessed child of Almighty.

Childhood memories of Raksha Bandhan

This post is a part of the #ZestUpYourLife activity in association with TATA Zest and BlogAdda.com

My first "Take Me Home Giveaway'

Hey All

Since the day my blog came into existence or actually much prior to that, I had wished to have an exclusive giveaway for my readers. It took me real good time to understand the technical details to make myself 'visible' n 'being noticed' via an FB page of my own.
Anyways, the page https://www.facebook.com/mAlivenKicking is up now for last few days and I planned a rather smaller, but lovely giveaway for you all to celebrate our companionship ;)

(the bigger one can be expected only when my blog achieves a milestone) :)

Without much ado, let me show you what you can win ;)

Seeing the craze for NAIL ART these days, I'm giving this Loreal Paris Color Riche Nail Art Stickers (006 Python) worth Rs. 299 to ONE winner.

I have kept the rules quite simple to follow and less clumsy, so that even if you are able to  spare a few minutes from your packed schedule, you may get urself entered in the giveaway...

Rules to follow :
1. Follow my Facebook Page here
2. Follow my blog via GFC (Google Friend Connect)
3. Subscribe to my blog via email and make sure to verify your subscription to be eligible.
4. Share the giveaway post publicly on your wall tagging Alive n Kicking. (Only one share would even do during the giveaway period, NO daily shares are mandatory)
5. Tagging your friends is NOT mandatory at all (lets not bother anyone), so inviting your loved ones is entirely your wish.
6. Leave your details (FB name, GFC name, Share links and email) in the comment section under the blog post for verification purposes.

Terms and Conditions:
The giveaway stands live from 19 July, 2014 to 02 Aug, 2014 and is valid for Indian residents. There will be ONLY ONE winner. I will select the winner using some computer generated alogorithm with completely unbiased approach. Winner announcement will be made on or before 05 Aug, 2014. The winner will get 24 hrs to acknowledge his/her winning, else a new winner will be picked.

Thats all !!
And I wud love to read your sensible feedback on my recent posts, so lets get started right away :)
(P.S. Its not a sponsored giveaway. so could afford this much only to start with.. )

Jabong's IOFW Auditions - Backstage Buzz

Hi Friends,

                                              Few days back, I participated in Jabong.com's IOFW Fantastic Blogger Contest with slightly trembling self-confidence ... but with my stars smiling at me, I got selected among top 20 lucky bloggers who got the golden opportunity to cover this innovative Talent Hunt happening in our very own country i.e. India Online Fashion Week 2014 :) 

Jabong.com together with Talenthouse India   conceived this unique concept of organizing a Shopable Fashion Show that has never been witnessed in Indian Fashion history yet and got the idea broadcasted in every corner of the country with media partners like NDTV Good Times and 92.7 BIG FM.

Sponsors and Media Partners

So I take this privilege to share the backstage happenings during auditions with you all to enjoy the show minutely and closely...

As the news for IOFW came alive in the month of May/June, the entries for all 5 categories (Models, Photographers, Designers, Hair Stylists and Makeup Artists) poured in large numbers. 

Press Launch

The auditions on Day 1 kick started with the models and photographers auditions on 1 July, 2014 at Chhatarpur, New Delhi.  

The panel of venerated jury including some notable names from the fashion industry took the responsibility to shortlist the best of participants in every genre and brought alive the  creative prowess showcased to them...

(You may meet-n-greet the prolific jury and mentors on http://iofw.com/celebrity-mentors/ )

Photography, the art of communicating a fact in the mesmerizing manner to leave the viewers spell bound, always fascinates me more than anything. Hence, I got myself engrossed deeper into the genre...and wow, look at the marvel memory of the auditions..

Hats off to the winning talent sailing over the pool of hundreds of upcoming skilled enthusiasts and making it possible to make a place for themselves in the heart of Jury after weeks of gruelling selection process :)

The Winning Photography Team For IOFW-2014 All Smiles To Success

For those feeling inquisitive about detailed profiles and excellent work of winning photographers, let's hop on to their FACEBOOK pages for a pleasant treat to our eyes and souls...

Ridhi Parekh
She started her career as an assistant to ace photographer Nrupen Madhvani and her passion got her enrolled at Shari Academy of Digital photography. She is the proud winner of Master Craftsmen of the year and also bagged the Best Fashion Photography and Food Photography Award, Luxoculus.

Jayavanti Loundo  
She's been freelancing for various lifestyle magazines and fashion shoots and holds the glory of covering prestigious events like Goa Fashion Week, Femina Style Diva, London Fashion Week to her credits.

 Monisha Ajgaonkar 
Yes!! You guessed it right. She is the name behind ‘The Photo Diary’, a company specializing in Wedding Photography, Wedding Films , Video Booth, Photobooth, Pre- Wedding Shoot, Fashion Shoot, Corporate Shoot and Gigs. Having a work experience with popular magazines like Rolling Stone, Man’s World, HT Brunch, Big M and Yuva; the extension to her creativity knows no bounds...

Ashish Gurbani
Wow! What a multi-talented personality we have here to cover IOFW. Ashish has studied mass media, advertising, journalism and Photography to reap the most benefits of his knowledge, expertise and innovation as a collab product of art. Indeed an impressive profile :)

Abhishek Kharkar
An award winning student of All India Photographic Trade & Industry Association, who took sheer pride in being Sr. Assistant with Jatin Kampani, Vikram Bawa and Prabuddha Dasgupta; Abhishek is now ready to fetch some international clients :)

The curtain raiser for the much awaited IOFW will be on 25 July,2014 and millions of fashion freaks might enjoy every bit of the show till 30 July, 2014 when the Grand Show will witness its climax...

I'm all set with total zing n zest, gear up one n all !!

(Pic. Courtesy: iofw.com)

Jabong's Initiative 'IOFW' - The Walkway To Name & Fame

 

 Hello Everyone
                                   Jabong.com might be your most favourite fashion destination for numerous reasons, because when we want to discover the best possible version of ourselves with a polished look and confident attitude, its Jabong.com that serves the purpose of fulfiling all our fashion needs and turns us into a dazzling personalities :)

So, here is a fantastic news for all Jabong followers (and ofcourse for everyone else too)...

Jabong has come up with a very promising opportunuity for prospective generation of Designers, Models, Photogrphers and Makeup Artists and Hair Stylists to exhibit their talent at a larger platform... The event India Online Fashion Week (IOFW) shouts loud to invite the hidden talent with its motto ~ "An Opportunity to become famous! Let the nation see your creativity!" ~  The event aims at making the exclusive designer fashion products available at every doorstep..

Howz Jabong IOFW Unique?  IOFW will be the world's first ever Shop-Able fashion week (unlike most other similar events) ... yeyyy!!  coz it simply means that you, me and everyone else who is yearning to buy designer stuff can now actually materilize our craving :)

Not believeing my words?? Jabong has already launched a dedicated eventful site http://www.iofw.com/ for us to shop for any product from entire collection to be showcased during the Fashion Week... Wow!! Isn't that simply amazing ... Just imagine yourself being a part of the IOFW audience, feeling impressed with the trendy look of the models and at the same moment "shop-the-look" for yourself... I'm already feeling mesmerized :)

What are the artists gonna be gaining from IOFW?  The artists can take their career on the heights with expert grooming tips n advice to refine their skills by renowned Celebrity Mentors...Who all mentors can be there??   No prizes for guessing, as you all might have seen one of the gorgeous ladies from our own Flimistan Yami Gautam in the pic above on the launch of IOFW 2014 :)

Event Process: IOFW had invited applications from artists/models from all over country during the months of May/June and leading industry experts shortlisted the candidates with utmost care based on their potential... Now, Registration for all categories is closed and the shortlisted models n photographers have been going through Voting Phase.  Infact, you can all contribute by casting your precious vote to change the future of an artist by clicking on Vote today itself, coz its the last day of voting.

Event Dates:  IOFW is scheduled from 25th to 31st July, 2014. So get yourself ready to catch up the excitement, like i do :)


Till the curtain raises, enjoy adorable glimpses of IOFW happenings at http://www.iofw.com/gallery/gallery1.html 


Keep following me for latest updates!! 


Pic. Courtesy: jabong.com, iofw.com and twitter.com/iofw_ind