Wednesday, 9 November 2022

iTokri - Delivering Authentic Handloom Weaves At Your Doorstep

I've always been in the awe of traditional Indian weaves, especially the handlooms. I feel handlooms are an integral part of our national legacy and exhibit the richness of our country while showcasing the weavers' artistry in a beautiful way. Since ages, weaving by hand has been a treasured cultural ethos of our country. It has been sustained by transferring skills from one generation to another over the centuries. While Indian handlooms proudly boast of their uniqueness, it has always shown adaptability to innovation for the modern fashion industry. Why I adore handloom fabrics because they are least burdensome on the ecosystem.

Usually the authentic handloom fabrics can be procured from their place of origin. But it might not be easy for everyone to get one's hand on them by visiting the place. In my case, I have been resorting to some trusted online portals that offer myriad fabrics from all parts of the country under one roof and that too at pocket-friendly prices.

iTokri.com is one such online marketplace that has been my MOST favourite since the time I first shopped from them. I usually buy unstitched fabrics and get them tailored for my measurements. But this time, other than the fabric for my outfit, I explored their Men's Section for the first time and bought a decent Short Cotton Kurta for my brother. The kurta not just makes a graceful attire, but gives the reflection of a laidback and carefree attitude. 
Kurtas are often considered to be a traditional attire but short kurtas have now become common everyday wear in modern times. One can style a kurta with tight pyjama/pyjami to attend a social gathering or can pair it with jeans as a casual wear. Their versatility of kurtas is evident by the fact that these have become a favorite of younger generations and older generations alike because these're so comfortable yet stylish. iTokri offers the best possible patterns and styles in conventional primary colors combinations to contemporary colors that are suitable for all age groups. The exclusive men's collection on iTokri extends the range from shirts, t-shirts, boxers, dhotis, nehru jackets and much more. 
This marketplace sources products, including jewelry, dress materials, metalware, bed linen, paintings, household items etc from thousands of artisans across India, making it the largest curated portal for art and handicraft products with a huge listings. The portal adds hundreds of new products on a daily basis, so I recommend you visit them frequently and handpick product of your liking. 
To sum up, when you buy from local artisans, it's your indirect support to preserve the rich textile heritage of India and to create a sustainable future.


22 comments:

  1. It's always good to support local small businesses when you can. This looks like they have a great product so hopefully it entices people to purchase from them.

    ReplyDelete
  2. The fabrics used look so comfortable! I love the gray shirt. I will check out their website to see what else they have to ffer.

    ReplyDelete
  3. Handlooms are cool. My two kids really like things like this. I'm sure this marketplace has many other great and quality items, too. I would love to check out the artwork.

    ReplyDelete
  4. India has so much to offer when it comes to art, and food. Let us support more local artisans.

    ReplyDelete
  5. The blue is a great shade. It's nice to find what you need online. Convenient too.

    ReplyDelete
  6. Nnnniiiccceeeee....this is my first time hearing of iTokri! I love what they are into. Let me keep spreading the word about them.

    ReplyDelete
  7. I've never heard of iTorkri before but it's great to support local businesses.

    ReplyDelete
  8. The fabrics look great. Would love to support them. Will check them out and see what else they have.

    ReplyDelete
    Replies
    1. You will be surprised to see the variety that they offer. Do check it out.

      Delete
  9. I love how much thought has gone into these! They'd be such wonderful gifts that folks would appreciate.

    ReplyDelete
    Replies
    1. Such gifts are indeed a pleasure to give and receive.

      Delete
  10. It's the first time I've heard of iTokri before but that sounds like a great brand to check out. It's always great to support local businesses.

    ReplyDelete
    Replies
    1. Kindly visit the online marketplace and check out their collections.

      Delete
  11. This looks very nice. If they are within my location, I would have gotten some.

    ReplyDelete
  12. They serve all parts of country. Do check it out.

    ReplyDelete

Thank you for stopping by. Your opinion matters to me.